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News From Specialty Food Resource,  LLC

F O O D  E N T R E P R E N E U R tm
                        M A G A Z I N E                       

Volume XLII - 27 May 2009
 
 
THIS MONTH'S SPONSOR:
 
 
Bringing Farmers' Markets to Your Computer Screen, OnlyatFarmersMarkets.com promotes the richness of farmers' markets by serving as a clearinghouse for customers and growers nationwide.
The site will contain unique content featuring exemplary markets, timely tips, market trends, health and nutritional facts, recipes, farming methods and a social networking blog where opinions can be shared.

 
Dear Colleague:

Welcome to Volume XLII of our online Magazine.

Let the summer begin!! Stephen and I hope you all enjoyed a wonderful Memorial Day weekend.
Our readers found Volume 41 of great interest, particularly the press release featuring Only at Farmers’ Markets website and information. They are also the sponsor of Volume XLII, our second newsletter in May. (We have added Roman Numerals for clarity.)
We remind our readers that the third article from Kathrine Gregory dealing with Kitchen Incubators will appear in the Volume XLIII of the June newsletter.
The summer Fancy Food Show is a month away and Stephen has scheduled appointments with specialty food producers interested in establishing consulting contracts.
If you will be at the Fancy Food Show and would like to learn about our consulting structure, please contact us to schedule an appointment.

 
   Pat
Pat
  Pat Hall
  Editor
 

 
SPONSOR AN ISSUE - 

Reach more than 2,200 food entrepreneurs twice each month.
 
 
MINI-CASE STUDY: SENCHA NATURALS
“Sencha Naturals to be known as a creative and healthy food company whereby we always try to come up with original ideas that ‘enlighten the mouth’.”
HISTORYThe idea come to founder David Kerdoon in 2001 when travelling through Asia, but it took an additional 4 years to bring the idea to fruition.

Founder David Kerdoon elaborates here.   

This Issue's Featured Website: SenchaNaturals.com 

 
FOOD PRODUCT DESIGN LAUNCHES NEW WEBSITE:
In the current issue -

"Digging Into Our Fatty Acid Dilemma"
"Hispanic Cheeses for Product Development"
FoodProductDesign.comcurrently receives approximately 130,000 page views monthly (web traffic verified by Omniture Site Catalyst). Site features include: daily news postings, a Buyer’s Guide, new ingredients, Webinar series and eBook series, blogs written by industry experts, extensive article archives, RSS feeds, digital edition, weekly e-newsletter, SupplySide East and West trade show and conference updates, and much more.

HOW POPULAR IS YOUR WEBSITE?  
  Check here to find out. In addition to link popularity, the site also checks your search engine saturation and keyword verification [don't you just love that kind of talk?].

SEARCH ALL OF CRAIGSLIST AT ONCE:

You can search all of Craigslist at once. Please go to:CraigZoom.com 

WHICH PROCESS DID YOU USE TO GET A UPC CODE?

 
NOTES AND COMMENT:

Please contact me to learn about our first class, one-on-one, specialty food marketing consulting. Guaranteed to give you the edge.


  
 Memorial Day greetings
Steve
STEPHEN HALL, LT USNR (Ret)                                   
 

  Food Entrepreneur eZine Co-Founders: Karen A. Cantor, MBA, and Stephen F. Hall
"A go-to book for any start-up food company." - Oprah's Magazine.

"Sell Your Specialty Food" ranks #9 in popularity in the Food Science Category on Amazon.com 

 
Fan Mail:Thanks for the great book!" - Dan Backhaus


Our Discussion Forum has 246 members! You too can participate - Just go to www.SpecialtyFoodResource.com and click on "Your Free Blog."

 
 
   Does Organic Food Have a Future?
 
In light of the depressed economy and ongoing recession, the March issue of Specialty Food Magazine March 2009 issue published an organic food forecast. Specialty Food Magazine Conrtibuting Editor Nicole Potenza Denis provides an answer.

 
 
 
 A recent study on Food Safety by the U.S. Department of Health and Human Services found that only 5 of 40 products they purchased could be could be traced with certainty.
Would your food products pass this test? 
Download the White Paper.
 

Think Globally!
Go to your free resource section at www.SpecialtyFoodResource.comand (over 266,000 visitors to date) click on "Export Assistance." There you will find information about the National Association of State Departments of Agriculture (NASDA). The organizaton has regional affiliates. They have money to help with export marketing!!!