F O O D E N T R E P R E N E U R tm M A G A Z I N E
Volume 47
August 2009
NOTES AND COMMENT
- Our last issue had a section on "How Not to Do It?" It was the most clicked on part of the issue. We will continue our "How Not to Do It"" section in the next issue of FE.
- Our Food Entrepreneur surveys continue to be completed by readers. Here is just one example:
The UPC Code mystery. Please share with us which route you took to attain the almighty universal product code -
RESULTS TO DATE:
a.
GS1 INITIAL FEE PLUS ANNUAL RENEWAL 57%
b.
$89 FOR ONE CODE, NO ANNUAL FEES 25%
c.
OTHER 18%
- Our Discussion Forum just added its 287th member! Joining is free and you might just learn something.
DO TO CIRCUMSTANCES BEYOND OUR CONTROL, SPECIALTY FOOD MARKETING WORKSHOP at California State University, East Bay POSTPONED UNTIL 20 FEB 2010
The Food Producer's Ultimate Guide to Doing Business Online Gourmet Business Solutions Fonder & CEO Ryan Montague shares his expertise. A must read for anyone wanting to market specialty foods online. Here is Chapter 1
MINI CASE STUDY - Magnolia Honey Company
The Magnolia Honey Company was started in 2003 by Shan Miller in Woodville, Mississippi where bees have been producing a luscious clover honey since 1947. Her idea was to produce honey products using an alternative to traditional, refined sugar-sweetened additives. Magnolia Honey Company Vision -“In 5-10 years our vision is to hope that Magnolia Honey Company has a presence in most of the country. When we discuss our vision, we always come back to the simple fact that 'Honey is Good' and it is the reason we do what we do.”
