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FE VOLUME 55
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News From Specialty Food Resource, LLC
F O O D E N T R E P R E N E U R tm
M A G A Z I N E
Volume 55 - March 2010
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NOTES AND COMMENT
- LAKE PARADISE ENTERTAINMENTIS LOOKING FOR PASSIONATE FOOD ENTREPRENEURS FOR A NEW TELEVISION SERIES. Do you have an "undiscovered" specialty food item that you think is the "next big thing?" Do you have or are you starting a food business? Learn more about "The Food Project."
-YOUR CHANCE TO HELP COLLEAGUES IN THE SPECIALTY FOOD INDUSTRY - Write a brief review of one or both of two new books about specialty food marketing. Details here.
- NEW DATE FOR KITCHEN TO MARKET SYMPOSIUM 2010 IS 22 May, Cal State University. To Register.
- NOW YOU CAN COMPETE WITH THE GIANTS - Thanks to the Internet. Vickie Florschuetz offers Part 3, The Future of Marketing - SOCIAL MEDIA.
- INTERESTING DEVELOPMENT:Our very unscientific survey on Broker Commissions for Specialty Food sales to distributors = 49% pay 5%; 24% pay 10%, and 33% pay 15%. Go figure!!! Take the Survey.
- ANSWERS FROM INCUBATOR GURU KATHRINE GREGORY. How to create an appetite in those not hungry?
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Business Plan Basics - Are you a Specialty Food Company?
You are writing your business plan, and have a vision for your company and product...are there any decisions you need to make right away?
Yes there are, and you might be surprised to learn that a simple question will affect every decision you make going forward...
What type of food company are we going to be?
An article from this issue’s sponsor, Sergio Mendoza, president of komida
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MINI CASE STUDY- CHOCOMIZE
Products: Custom-designed chocolate bars.
Founder's Vision: "Hopefully in 5 or 10 years we will become a household name. But we also see Chocomize as on the forefront of the mass customization movement in not only the food industry, but in general as well. We hope that movement will continue to grow and change the way people think about their foods."
Read more about CHOCOMIZE
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SPONSOR AN ISSUE OF THIS MAGAZINE
[Available issues for 2010: May, June, July, August, September, November and December)
Reach more than 2,400 food entrepreneurs each month who are eager to learn about hou you can help them succeed with your services/products.
Previous sponsor list
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Please contact me to learn about our first class, one-on-one, specialty food marketing consulting.
Sure to give you the edge.
Partial Client Listing:
+ Veggie Brothers - Frozen Vegetarian Entrees
+ Rich & Wholesome Foods - Vegan alternative to yogurt, no Allergens, organic "Nogurt"
+ St. Louis Kettle Korn Company - Flavored kettle cornand other snack foods
 
Steve - Pat -
STEPHEN HALL, Publisher PATRICIA HALL, Editor
Food Entrepreneur eZine Co-Founders: Karen A. Cantor, MBA, and Stephen F. Hall
FoodEntrepreneurContributors
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SPECIALTY FOOD RESOURCE, LLC
10001 NORTH 77TH PLACE, SCOTTSDALE, ARIZONA 85258 - 480/778-0640
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