The following list is neither all-inclusive nor is it meant to serve as an endorsement.
References
Advertising Age/American Demographics
A good source of consumer trends information for business leaders.
Website: adage.com/americandemographics/
Business Owner's Toolkit
Contact: Troy Janisch, Publisher
Business Owner's Toolkit offers more than 5,000 pages of free cost-cutting tips, step-by-step checklists, real-life case studies, startup advice and business templates to small business owners and entrepreneurs. The site also offers a monthly newsletter, up-to-date news topics and a column that closely follows industry trends and offers trusted advice.
Website: toolkit.com
Easy World Wide Web with Netscape
Contact: Jim Minatel
800-428-5331; Fax: 203-866-0199
An easy to follow, step-by-step guide with full-color illustrations and screen shots on every page. Very useful if you are browsing the Internet.
komida Wholesale Account Management Software
komida Wholesale Account Management Software is designed specifcally for sellers of specialty foods. komida also offers a free guide: Selling Through Distributors: Grow Your Wholesale Specialty Food Business available for free at www.komida.com/grow. 888/8-KOMIDA (888/856-6432). www.komida.com
The Food Channel
This Internet forum provides trend information, reports, and other food-industry facts plus online forums, links to other food sites, and a direct link to Food Channel staff.
The Food Channel will offer a new publication called FoodWire. It will be targeted to the general public and contain food news, trends and recipes with interactive links to www.foodchannel.com.
TrendWire is currently published every two weeks. FoodWire will be published monthly. Both will be free publications (advertising supported).
Website: foodchannel.com.
NASFT
The NASFT produces an online specialty food catalog that helps consumers find the products they’re looking for. It does not offer the products directly, but connects the consumer with a search capability more than 200 listings of specialty food companies’ websites.
Website: specialtyfood.com
National Minority Supplier Development Council, Inc. (NMSDC)
1040 Avenue of the Americas, 2nd Floor
New York, NY 10018
212-944-2430; Fax: 212-719-9611
Website: nmsdc.org
Organic Industry Resources
Key industry resources including certifiers, associations and support services can be found on The Organic Pages Online. To learn about acquiring an organic farm or how to start an organic business, see HowToGoOrganic.com.
The Food Network
This offers a combination of lifestyle network and web site committed to exploring new and different ways to view food.
Website: foodnetwork .com
Poor Richard’s E-Mail Publishing
Contact: Chris Pirillo and Peter Kent
Covers everything about email publishing, including the mechanics of publishing and an extensive resource directory. Top Floor Publishing. Available from Amazon.com
Website Development and Directory
Deep River Production
Deep River Interactive is a wholly owned subsidiary of Swardlick Marketing Group, working with companies and organizations to create new business models based on the transformative power of the Internet. They help businesses reinvent themselves using new technologies and integrated marketing solutions to achieve powerful and measurable results.
Website: swardlick.com
DexMonkey.com
820 S. Monaco Parkway, #277
Denver, CO 80237
303-338-1552; Fax: 303-489-2248
email: Info @Snapmonkey.com
The firm offers a robust, searchable multimedia directory program. Any organization can add a DexMonkey Directory to their existing Web site. DexMonkey will categorize, and allow each member of the directory to showcase their product or service.
Members have their own control panel, allowing them to update their content 24/7. They may add a video or a flash presentation to their listing, as well as photos, a 500-character description of their product and service, a Web link, and more. In addition, the DexMonkey program is designed to be a profit center for the organization. The directory administrator may set pricing for different types of listings. The collection of funds each month from the members is automated, and funds are deposited into the Administrator’s account. Directory Administrators also have the option of putting the entire Directory presentation, complete with member profiles, onto a CD. They can then duplicate this CD and use it as a marketing tool to hand out at tradeshows, to add to the back of books or publications, etc.
E-Zine University: Learn to Make and Promote E-Mail Publications
An electronic magazine that provides information on creating and maintaining an online comprehensive newsletter.
Website: ezineuniversity.com
Kellen Interactive
(Formerly: HQ Cyberservices)
Contact: Josh Linard, Business Development Manager
1100 Johnson Ferry Road, Suite 300
Atlanta, GA 30389
404-836-5050; Fax: 404-252-0774
Website: kellerinteractive.com
Offices in Atlanta; Washington, DC; New York; Tucson; and Brussels. From conceptualization of strategies and budgets, to implementation and ongoing support, Kellen Interactive is committed to exceeding your expectations. They provide daily services as Webmasters and Internet consultants for over 200 companies and organizations. Kellen offers one-on-one customer service and project management every step of the way. They are committed to client budget, objectives, and deadlines for every project.
OpSys Dedicated Web Marketing
Miami, FL 305-503-3000 Website: opsys.com
SnapMonkey
820 S. Monaco Parkway, #277
Denver, CO 80237
303-338-1552; Fax 303-489-2248
email: Info @Snapmonkey.com; Website: SnapMonkey.com
Build your own website using SnapMonkey’s easy-to-use “Point and Click” technology. Sign up for SnapTo It Tips in a weekly e-mail that shares with you great ideas on promoting your Web site and your business to more people on the Web!
Yahoo! Merchant Solutions
Offers a service that helps you build, manage, and market an online store.
Website: smallbusiness.yahoo.com
The Web Marketing Resource Center
This is a free resource developed to help website owners, advertisers, and marketing professionals get the most from their marketing activities. The site includes details of the latest Web marketing techniques being used by many of the most successful sites on the Net, and features articles, reviews, and links to hundreds of the best website promotion resources available.
Web site: zeromillion.com
Miscellaneous
Commercial Kitchens for Rent
Go to www.commercialkitchenforrent.com to locate by state commercial kitchens that rent space and equipment.
Resources for Promoting on the Internet
Here is a list of resources that can help you create and implement a website marketing program.
legalzoom.com
LegalZoom.com helps you create reliable legal documents from your home or office. Simply answer a few questions online and your documents will be prepared within 48 hours.
A good source for assistance in setting up incorporations, LLC’s, trademarks and others.
Internet Search Engines
CraigZoom.com
This is an easy way for people to search Craigslist.com by state.
General/Business
Inc. Magazine
An online resource center with a wide variety of resources for small businesses.
Website: inc.com
SnapMonkey.com
Provides a full resource center full of ideas on how to bring your small business online, and grow it to success.
Web site: SnapMonkey.com
U.S. Chamber of Commerce
A complete listing of all chambers of commerce in the United States.
Website: chamberbiz.com
U.S. Small Business Administration
Provides information and guidelines for small businesses.
Website: sba.gov
U.S. Patent & Trademark Office
Provides information on applying for and researching patents and trademarks.
Web site: uspto.gov
WebTrends
851 SW 6th Avenue, Suite 1600
Portland, OR 97204
877-932-8736, 503-294-7025; Fax: 503-294-7130
Website: webtrends.com
Provides web analytics services and website statistics and is the leading provider of web analysis and consumer-centric marketing intelligent solutions.
Marketing/Promotion
Directory of Associations
Provides a comprehensive list of associations for trade industries.
Web site: associationscentral.com
Directory Guide
A listing of over 400 subject specific directories and search engines that accept search engine submissions.
Website: directoryguide.com
PR Newswire
810 7th Avenue, 32nd Floor
New York, NY 10019
800-832-5522, 201-360-6700
An informational site on how to create press releases, and have them distributed to your target market.
Website: prnewswire.com
SearchEngineWatch.com
Search engine marketing and optimization techniques.
Website: searchenginewatch.com
SmallBusiness.com
An incredible resource directory listing all kinds of advice for small businesses.
Website: smallbusiness.com
ALLTOP: Small Business
A website for anyone interested in the set-up and operation of a small business. It offers various discussions and blogs covering many topics.
This website allows you to order gourmet foods by region, imported and hard to find foods by type, brand name or region. Sales are conducted by online ordering only.
Only at Farmers' Markets
Contact: Bob Rand
603-964-5001
With the recent launch of buy direct, this Virtual Farmers' Market assists growers and crafts-people to sell their products far beyond their geographical confines. farmers and crafts-people with active websites are eligible to advertise their products on the Buy Direct webpage. Free and premium listings are available to promote their products when a reciprocal link to www.OnlyatFarmersMarkets.com is placed on their active website. It takes “local” to a national level.
