FE VOLUME 18

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Food Entrepreneur eZine
Helping you succeed in the specialty food business. Volume 18, June 2007

 

In this issue

Discussion Forum Topic - "Ten Keys to Strategic Planning"

Notes and Comment - "From Kitchen to Market" will be mentioned in August issue of Oprah's "O" Magazine

All About Food Labels: Guidance - Foods with Uses Beyond Basic Nutrition and More

Specialty Food Resources - Go to Resources and Select "Miscellaneous Resources"


 

Discussion Forum Topic - "Ten Keys to Strategic Planning"

Our Discussion Forum has a new format. It is now connected with NING.COM. Anyone interested in asking questions and getting answers about specialty food marketing is invited to

 

 

Even though it addresses the process for nonprofit foundations, the model is the same for your specialty food enterprise. Comments?

click through.Here is another helpful article on strategic planning: "Ten Keys to Strategic Planning"

 


 

 Quick Links...
  Dear Stephen,

Welcome to Food Entrepreneur eZine (FE).

FE maintains that if you are still in business after seven years, and if you have a pulse, then you are probably successful.

Would you like to be an FE contributor? Topics are welcomed that impact almost any aspect of specialty food marketing. We will be happy to help.

 

We invite and welcome your comments. Let's work together to learn ways of succeeding in specialty food marketing. Stay tuned...

Wishing you great profits!

Steve

Stephen F. Hall
Author, From Kitchen to Market
Editor, Food Entrepreneur eZine


 
 
 
  • Notes and Comment - "From Kitchen to Market" will be mentioned in August issue of Oprah's "O" Magazine
  •  
     

    1. Great news! (I think). Oprah Winfrey's "O" Magazine writer Polly Brewster is writing an article about women who want to start a business. Included will be specialty food enterprises. The article is scheduled to appear in their September 2007 issue. Have a look and let me know what you think.

    2. Need a first class copywriter? For your brochures and sales materials, for example. Then may I suggest you contact the Little Black Pen. You can learn more from their website.

    3.Please take our mini-surveys and submit questions for future surveys and articles for publication in of FE

    4. Complete Listing of FE Contributors.

    5. Do you know CRUCIAL.COM? A great and very reasonably priced resource for all parts computer. Check it out.

    6. Here's one for you organic foodies: A chance to be a vendor at an organic food and Yoga Conference next January in Sun City, Arizona. Go to:

    7. Guess what. Consuming raw milk prevents asthma. Details at:

    8. Future Issues of Food Entrepreneur eZine:

    - More on product pricing.

    - The "State of State Specialty Food Associations."

    - "Minority Certified." Many so-designated firms can get an edge. What does this mean to you? More later...(if I can ever get callbacks)

    - And ideas that you suggest.

    Email steve@specialtyfoodresource.com to let us know what other areas you would like to have addressed.

     

     

     

       
     
  • All About Food Labels: Guidance - Foods with Uses Beyond Basic Nutrition and More
  •  
     

     

    Wise Counsel From "Food Label News"

     

    Food Consulting Company's Karen Duester includes the following topics in the latest edition of Food Label News:

    Reader Q&A: I would like to sell my product in grocery stores/gourmet shops. What service do I order to make sure my label meets FDA label regulations?

    Table of Contents:

    - Guidance - Foods with Uses Beyond Basic Nutrition

    - FDA Reports on Food Labels Collection of Information

    - Proposal Expands Allowed Non-Organic Ingredients

    - Service Tip: Reader Questions Answered, No Charge

    Readers of Food Label News can submit their food label questions free of charge for possible publication in the Q&A Section of Food Label News.

    Here is the latest issue of Food Label News.

     


     

       
     
  • Specialty Food Resources - Go to Resources and Select "Miscellaneous Resources"
  •  
     

    Good news: Your specialtyfoodresource.com site now has a SEARCH feature. You may now go right to the "find" section and look for information on our entire site. Feel free to let me know if you see anything that needs changing.

      Visit your free resource center
     
     
     

    Here is the new site for The Alaska Chip Company

    Can you learn anything from it?

       
     
  • The 4th Edition of "From Kitchen to Market" is Classic!
  •  
    "From Kitchen to Market is the best book about the U.S. specialty food field, and there is a great need you have so very well covered!" - Ted Koryn, U.S. specialty food industry pioneer.

     

    The only book of its kind that outlines every food marketing opportunity and then supports entrepreneurial action with detailed guidance.

    FAN MAIL: "The book has been most informative. Just sorry I did not know of it earlier as I could have saved much valuable time.""-Annette Fioravanti.

    See additional testimonials.

    Other good books for small business management can be seen at Kaplan Publishing's web site: www.kaplan.com

     

    Discount price: $19.11 [Cover Price is $28.95]

    Purchase at Amazon

     
  • Build and Manage Your Own Website!
  •  
    Sell your specialty food product online!

    SnapMonkey is a place where you can go online and create your own website. You don't need to know anything about programming. If you can create a word document, you have the skills to create your own website.

    With our easy-to-use shopping cart, you can easily sell your products online. Try our 10 day NO-COST trial. If you like it, it is only $49 to activate, and $29.95/month. Give it a try.

    How is your website? Here is a first class web analysis service. We can research your market and prepare an plan. For more information, see this site.

     

     

     
    :: 480-778-0640

     

     


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